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If Real Estate Investment Is So Great Why Doesn t Everyone Do It



O


h, that's an easy one. I        investing. Sure, occasionally I   
can answer that in one          hear of deal going bad or growing 
word. FEAR.                     complicated, but not to the point 
                                      of ruining folks.                 
Real estate investment is a great                                       
way to change just about              - There are a lot of properties   
everything in your life, but it's     available. Folks are still        
one of those things where doing       divorcing, dying, or just not     
it for the FIRST time is the          paying the bills and getting      
toughest. In fact, the second is      foreclosed on. Much of the        
exponentially easier!                 foreclosure activity is not SEEN  
                                      by the public, but most of it is  
It's fear folks, plain and            available to the public.          
simple! And why doesn't make much                                       
sense to me. Consider that:           - There are a lot of properties   
                                      available at below market prices. 
- "Everyone knows that the surest     That's been my experience anyway. 
path from low income to               Of course, I have folks right     
millionaire is through real           here in my area that tell me they 
estate." This appears to be a         can't find properties. I just     
well-documented truism. I've seen     smile and nod my head.            
a similar statement in some of                                          
the most prestigious financial        - Rental demand is strong and     
resources on the planet.              rents never go down!              
                                                                        
- I rarely hear of someone losing     So with all this common knowledge 
it all from real estate. I might      and raw opportunity out there,    
be living in la-la land, but for      why isn't everyone investing in   
the most part I only hear of          real estate?                      
folks prospering from real estate     Here's my theory.                 



                                      aren't an expert! People fear     
* Real estate transactions are        something, which makes facing     
more involved than going to           that fear hard. What I'm          
Wal-mart for a pair of undies, so     referring to is what I call,      
that scares people. You have to       "IT'S EASIER NOT TO."             
learn a little bit. Mind you,                                           
this isn't a lot of learning, but     So what does one do to face fear  
it is apparently enough to keep       and make a change in their life,  
some on the sidelines.                                                  
                                      Ah, that's just as easy as the    
* The numbers are big. I've seen      last question. I can also answer  
folks nearly CEASE UP mentally        that in one word...KNOWLEDGE.     
talking about large amounts of                                          
money. Merely talking about a         Once properly armed with the      
$100,000 mortgage causes some         knowledge they need, most folks   
people break out in a sweat.          can overcome their fears to the   
                                      point of taking action.           
* Horror stories. Everyone's                                            
heard about some scam, sink hole,     So if you are contemplating       
meteor or something else on the       taking your financial future into 
fringes of believability that has     your own hands by investing in    
happened somewhere at sometime. I     real estate, FOCUS on one thing   
mean, there is SOME risk              for the next 3-6 months. Buy      
involved.                             books or courses, got to real     
                                      estate investing club meetings,   
* Fear of taking action! It's         visit websites and get on         
hard to do something you've never     discussion groups. Let those      
done, and harder to do something      things be your action steps for   
you've never done before in a         awhile. I suspect you'll be ready 
subject matter on which you           to dive into the market with the  



knowledge you'll gain.                "Knowledge Always Precedes the    
                                      Money."                           
I have a motto.                       

                              
                                      






About the Author:

Bruce W. Ford is the editor of Rehab-Real-Estate.com. Get his important Special Report entitled "12 Things Real Estate Investment Gurus Won't Tell You" at http://www.Rehab-Real-Estate.com.

Source: www.isnare.com


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