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Real Estate Marketing For Professionals



W


hen marketing a home,                                           
most Realtor's do the 3       As soon as you receive a signed   
P's, Put it in the MLS,       listing agreement, enter it into  
Put up a sign & pray. Yo do not       the your Multiple Listing Service 
need to re-invent the wheel,,         service, making it instantly      
just be 5% better than most           available to other real estate    
Realtors to be in top 10% of all      professionals.                    
the realtors in your market . You                                       
need to develop strong marketing      Virtual Tour                      
skills, both online as well as                                          
offline. You need to constantly       Have a professional photographer  
market your listings. Consider        photograph the home and create a  
investing some money in Search        Virtual Tour. When marketing your 
Engine Optimization and/or            homes, pictures speak a thousand  
placement. It is now known that       words!                            
75% of consumers start their home                                       
search on the internet. A strong      The Sign—Your Personal          
Web presence is no longer a           Billboard                         
novelty it is a necessity to                                            
anyone who wants to be a              Since exposure is the key to      
successful realtor. Here are some     selling a home, use signage       
suggestions for marketing your        whenever possible. As people pass 
listings.                             by, day or night, they see from   
                                      the sign that the home is for     
Create a marketing proposal,          sale, and see immediately who to  
customize your proposal to each       call to get more information or   
client.                               to view the property.             
                                                                        
The Multiple Listing Service          Custom Property Brochures         
(MLS)                                                                   



Use the photographs that the          By accessing a website, potential 
professional photographer took to     buyers from all over your local   
create an eye catching custom         area will see information and     
property brochure. Many people        photographs of the property, and  
look at 10 or more homes in a         will be able to receive a fast    
day, you want your home to stand      response to their inquiries       
out at the end of the day.            regarding it. This is where you   
                                      need to do some research and      
Newspaper Advertising                 possibly spend some money on      
                                      Search Engine                     
Newspaper advertising enables you     Optimization/Placement.           
to introduce the property to more                                       
than 1,000,000 interested,            RELO                              
prospective buyers each Friday                                          
and Sunday. Feature your property     No marketing plan would be        
in these publications, and            complete without considering the  
continue to have a presence in        rich potential for relocation     
your local newspaper until the        sales. Each year thousands of     
property is sold.                     people relocate. Membership in a  
                                      Relocation company, gives you     
Custom Mailers                        immediate access to ready         
                                      homebuyers.                       
Distribute mailers to over all                                          
local brokers and everyone in         Open Houses                       
your farming area. Again using                                          
the professional photos that you      Some home sellers want them, some 
took.                                 do not. Your can discuss the      
                                      possible advantages of an open    
Website                               house, and the best way to        
                                      conduct one with the least        



inconvenience to your client.         yourself to look to become a      
                                      marketing professional!           
If you are serious about being a      

                              
successful realtor, you owe it to     






About the Author:

Christine began her real estate career proving herself a top producer on a new high rise development. This experience gave her valuable knowledge of construction as well as the buying process and resulted in 4-million dollars in sales during her first year. http://www.getanewhome.net

Source: www.isnare.com


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