aybe you've heard that As the name implies, a flat fee
there a few drawbacks to MLS listing is offered at a flat
selling your home with a fee from a real estate broker who
for sale by owner listing. Or specializes in flat fee
maybe you've driven by a home in transactions. With a flat fee MLS
your neighborhood with a for sale listing, for sale by owner
by owner sign in the yard that's sellers can be sure that:
been on the market for ages –
while nearby homes have already the property that they are
sold. selling receives the exposure
that it needs. This means that
Are these flaws with selling a their home will be added to the
home for sale by owner? They can multiple listing service so that
be; however, they can be avoided buyers' agents who are looking
simply by combining a for sale by for properties in an area that
owner property and a flat fee MLS match a certain description will
listing. see a for sale by owner listing
alongside agent represented
With a flat fee MLS listing, for properties;
sale by owner sellers will be
able to have their property buyer's agents will feel
listed alongside others in the comfortable showing the property
same MLS – multiple listing to the buyers they represent,
service – that sellers' agents confident that their commission
use when they represent a for finding a buyer will be paid;
property. The difference is that,
when your property sells, you their property will be marketed
won't have to pay a high online through listing sites like
commission to a seller's agent. Realtor.com and other more
regional sites. As a result,
buyers who are searching for As a result, these sellers who
homes on their own will also be use a flat fee MLS listing will
able to find the listing and find that they are able to take
arrange to see the property; advantage of many of the same
benefits as someone selling
they have access to additional through a real estate agent –
marketing materials for just without the cost of a
advertising their for sale by commission when the property does
owner home in print as well as sell.
tips and tools designed to make
selling a property as simple as Though a flat fee MLS listing
possible. does not bring in an agent who
will do much of the work – with a
In other words, those for sale by flat fee MLS listing your home
owner sellers who add a flat fee will still be for sale by owner
MLS listing as a tool for selling and you'll need to do much of the
their home will be able to feel work yourself – it can provide
confident that more prospective peace of mind as well as
buyers – and their agents – are marketing exposure for your
aware that the home is on the property. A flat fee MLS listing,
market. For sale by owner sellers therefore, can make the process
will also be able to rest assured of selling a home for sale by
that they have some guidance owner much simpler.
throughout the selling process.
About the Author:
Lawrence Bunnell is a Partner and the Principal Broker of IHS Realty, an Internet based, real estate brokerage company offering consumers online, flat-fee, 'a la carte' real estate brokerage products and services. Lawrence has been a full-time licensed REALTOR® since 1984 and is currently a licensed real estate broker in Virginia, North Carolina, Maryland, Georgia, South Carolina and Pennsylvania. In addition to his role as the firm's Prinicipal Real Estate Broker, his duties include serving as the head of web application design and development and Internet marketing initiatives for IHS. http://www.ihsrealty.com/
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